September 24, 2026
AI agent becomes a sales channel: Garry Tan outlines two roles
On September 24, Garry Tan named AI agents both a product audience and a customer-acquisition assistant. For the latter, Arketi offers a daily package of 20–40 prospects with sources, 5 discussions, 3 landing-page revisions, and 10 email drafts.
Garry Tan
@garrytan
Two major trends in how startups find customers are happening at once: Make AI agents choose your software. Use agents to make people want to buy software.
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Test a local MCP server with `npx @modelcontextprotocol/inspector`. A public plugin needs a stable HTTPS address with Streamable HTTP, usually ending in `/mcp`; in ChatGPT, connect it through Developer mode and the Plugins section. ChatGPT and Codex users can then find the plugin in the shared directory by name or direct link. If the tool reads private data or acts on a user's behalf, the server checks authorization on every request.
The agent finds demand. Arketi turns this work into a weekly cycle: update the signal map on Monday, find leads on Tuesday and Wednesday, send founder-led outreach on Thursday, and review replies, calls, and objections on Friday. A server for this path can be built with TypeScript via `npm install @modelcontextprotocol/sdk zod` or with Python via `pip install mcp`.
The shared ChatGPT and Codex directory turns visibility to AI agents into a distinct part of taking a product to market.
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